Intelligent, Cost Effective, Accurate, Vehicle Recognition Systems
and People Counter Customer Footfall Solutions

Recent advances in Automatic Number Plate Recognition(ANPR) technologies have lead to a greater acceptance of the technology by car-park and transport operators. The new digital ANPR technologies present greater read rates than traditional CCTV/PC based technologies and offer far greater flexibility in deployment and customization than previously available.
The signature
widely used by vehicle identification
technologies is usually the registration
number displayed on the front and rear of
the vehicle. To robustly read this plate in
all weather conditions, day and night and
to increase the ability of a system to read
dirty plates,Alpha Vision Design has
developed a stand alone digital ANPR
station that can extract the registration
number and automatically present the
number for processing.
ANPR is also finding favour within non-supervised car parks as a
means to control access via a white list. This white list contains a
list of vehicles with known access rights. Suitable for hotel,
apartment and company car parks, this negates the use of
disposable paper tickets and
wireless FOBs. Companies with
large fleets are introducing ANPR
as a cost effective method of
tracking their vehicles throughout
their depots. Large supermarkets
and chains are also beginning to
utilize the information obtained
from their car-parks as a way of
highlighting demographic patterns
with a view to maximizing profits.
For any traffic management system
to be a success, the read rate must
exceed 99%.Traditionally most
operators shied away from ANPR
when they discovered that their true read rates were rarely
above 60%. In real world applications, this was the limit, not due
to poor software but the result of using conventional CCTV
systems to obtain the images. CCTV technology is 50 years old
and does not lend itself well to computer recognition systems.
The common processing core for CCTV based ANPR systems is
a PC. CCTV/PC based systems are not robust and are
unacceptably high maintenance. To counter this,Alpha Vision
Design has developed a self-contained ANPR system designed specifically for thetransport industry.This system includes an
integrated Illuminator, high resolution digital camera, digital
analyser and on-board relays, all contained in one standard
security housing. Only
mounting and a power
cable is required - an
industry first!
Applying people counting, vehicle dwell times and footfall behaviour analysis allows the retailer to indentify areas of revenue leakage and provides the tools necessary to maximise the revenue capacity of a store, shopping centre or MSCP.
Evaluate Marketing and Advertising campaigns
Measure a store’s performance
Perform reliable branch comparisons
Calculate customer to sale conversion rates
Eliminate understaffing/overstaffing costs
Identify peak selling hours, days, weeks, months, seasons and years
Understand the effects of weather, national holidays and major events on your stores performance
Decrease revenue leakage and maximise the revenue capacity of a store

"The install was probably one of the easiest I have ever been involved with, the people counter seamlessly joined the customer’s network and the web interface was very user friendly and simple to configure. I look forward to doing further business with your company in the near future" Ian Muxworthy, ICT Technical Director, UK
"We performed a 3 month trial on a range of various technologies from the leading footfall manufacturers. In all cases, Traffic Central™ outperformed all in terms of ease of deployment, accuracy and cost” Alan Hudson, Masterclass Security. Client: Douglas Village Shopping Centre, Co. Cork, Ireland.
"Traffic Central™ outperformed competing solutions but most importantly offered accurate footfall figures" Ruth Cody, director, Mason, Owen & Lyons, commercial property consultants, Dublin, Ireland.
"Of all the people counting solutions we have experienced, Traffic Central is the easiest to install and most accurate" John Brien, Electroautomation, Europe.